Multinational Businesses and Growing Disaster Risks

With natural disasters on the rise due to urbanization and climate change, multinational enterprises (MNEs) face increased risks at every level. Many managers still see these threats as unpredictable and uncontrollable, resulting in insufficient disaster readiness—a critical vulnerability in today’s global economy.​

Why Mindset and Preparedness Matter

This article urges MNEs to move past denial and passive approaches. It shows that the most resilient companies are those that make disaster planning a strategic priority, build internal capabilities, and develop strong partnerships across sectors. Proactive risk management not only reduces business interruption but helps companies support the communities where they operate.​

How Leaders Can Take Action

For business leaders, this research highlights the need to embed disaster risk management into core operations. Building organizational resilience, investing in planning, and collaborating with external partners are vital for navigating future crises and safeguarding business continuity in an unpredictable world.