“This change reflects our mission to stay ahead of technological advancements and give our students the tools to thrive in a rapidly changing world,” said David Marchick, Dean of the Kogod School of Business. 

Key Benefits for Students

The MS in Business Analytics and Artificial Intelligence is designed to provide students with unparalleled advantages, including:

1. AI-Driven Problem Solving Skills: Gain deep experience applying AI and ML to solve complex business problems—treating AI as a strategic, horizontal capability across industries.
2. Business Context Emphasis: Unlike traditional data science programs, this degree focuses on applying advanced analytics to strategic and operational business decisions, making it uniquely relevant for aspiring business leaders.
3. Hands-On Learning from Day One: Program orientation includes R and Python workshops to strengthen core technical skills. Every student will have access to Perplexity Enterprise Pro for research, coding, support, and other uses. Students gain even more hands-on experience in the program through collaborations with industry leaders, real-world projects, additional software workshops, and internships that bridge classroom learning with practical application.
4. Flexible Class Modalities: Enjoy the flexibility of in-person classes, online classes, and anything in-between. The program was designed with working individuals in mind offering even online classes in the evening.
5. Lifelong Mentorship: Kogod offers lifelong support to its graduates, fostering a network of mentorship that goes beyond a transactional relationship, empowering alumni throughout their careers.

Recognition and Impact

Kogod’s innovative approach to integrating AI into its curriculum has garnered widespread recognition. Recently, the school received best-in-class accolades from Times Higher Education's Poets & Quants, and was featured on the front page of the Wall Street Journal. Leaders from companies like Google, OpenAI, Perplexity, and Microsoft have praised the excellence of Kogod's AI curriculum. These recognitions underscore Kogod’s leadership in preparing students for the AI revolution, making it an ideal choice for professionals considering a career change or looking to upskill in this transformative field. In the last year, American University's Kogod School of Business has also launched the Institute for Applied Artificial Intelligence to integrate AI across its curriculum and connect students with the broader business and technology community. The initiative equips students with practical AI skills for tasks like consumer research, marketing, financial analysis, and investment underwriting. Kogod has also expanded its faculty with AI expertise and plans to add more in the coming year to support this growing focus. As part of the effort, all business students now have access to Perplexity Enterprise Pro.

Preparing for the Future of Business

As businesses evolve to incorporate AI as a foundational tool, they will require employees who can bridge the gap between technical capabilities and strategic decision-making. Kogod’s program equips students with the skills to:

• Lead organizations through AI transformation.
• Develop strategies that leverage AI’s potential while addressing its challenges.
• Foster innovation and adaptability in dynamic business environments.

By focusing on the business applications of AI, Kogod graduates will be uniquely prepared to guide organizations through this transformative era.

Your Path to Success

The MS in Business Analytics and Artificial Intelligence offers an opportunity to not only gain in-demand skills but also to join a community of leaders driving change. Whether you’re looking to advance in your current career or pivot into a new one, Kogod provides the tools, mentorship, and industry connections to help you succeed.

For more information on the program and how to apply, visit our MS in Business Analytics and Artificial Intelligence page.